Why is Harley-Davidson dropping diversity initiatives after the right-wing anti-DEI campaign?

So what do you do if your existing customer base of geezers and sycophants hates the idea of you selling to a new demographic? If you’re Harley, you keep selling to the old demographic and hope for a miracle.

What is their product?

Typical Harley-Davidson customer

Do you even realise that NASA could've hid or bury every single piece of evidence for a flat-earth and exaggerate their evidence? Have you ever question materialist scientific narratives?

What happens if they build new bikes?

Big noisy eyewateringly expensive machines that make senior citizens feel like it’s still 1962.

This…is not a healthy company with a bright future ahead.

Why are leftist movements so popular among young people?

What is their lifestyle?

The Geezer Brigade starts flinging their walkers about and posting angry diatribes on AOL.

Harley geezers love spreading contempt for smaller, lighter Japanese “rice burners,” after they’ve taken their Geritol and used their walkers to hobble to the front porch for another rousing afternoon of “hey you kids get off my lawn.”

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The demographics for Harley-Davidson are just as grim as their sales figures: the average Harley customer is over 50, and the average age of a registered Harley motorcycle is about 10 years.

What happens if they try to attract new customers?

If Toyota were facing demographics that grim, they’d, you know, change their lineup and try to appeal to new customers.

I told my 13-year-old daughter that she should never start a fight, but has my permission to end it. She got suspended for ending a fight that some other girl picked with her by hitting her then retreating. How do I handle the school’s response?

They need new customers or they’re done. Their existing customer base is aging out and, well, dying. Millennials don’t like their motorcycles, but Harley has long been a company that flat-out refuses to change their products to match what people want; they’ve long believed they should make whatever they want to make and people should just buy that.

Whenever they try to get new customers, they risk pissing off the dudes who were born to ride Donald Trump, or at least fellate him.

But Harley is trapped. They’re a lifestyle brand, not a motorcycle company. When you look at them as a lifestyle brand rather than a motorcycle company, a lot of things start to make sense.

What do teens do at night?

They’re terrified to abandon these guys because they know these guys buy their bikes, at least until they go broke buying Trump shoes and NFTs. Millennials think Harley Davidson is a joke, mainly because Harley Davidson is a joke. Gen Z is like “Harley who? You mean the Joker’s girlfriend? Margot Robbie? Yeah, she’s hot.”

Next year, things will turn around. Next year for sure. We just have to hang on until then. Next year.

Harley-Davidson is facing some rather unfortunate demographic realities. If you look at their sales since the 1990s, they’re looking pretty grim:

Is Melania still angry that she failed as a model? Why is she so cold and hostile? Why did she blame everyone for her actions in her trite book?

They sell obnoxiously, stupendously overpriced bikes to old white men who wear Donald Trump jackets.

All their existing customers shake their canes and whine about them “selling out.”

Conservative old men who haven’t seen a movie since Dennis Hopper stopped being a leading Hollywood draw.

Why am I peeing so much without drinking a lot of water? I checked my blood sugar and it is normal. Could it be something else?